Colombiamoda + Colombiatex 2023 is the most important fashion fair in Latin America.
From 25 to 27 July, it took place in Medellin, Colombia, Colombiamoda + Colombiatex 2023, an event that transcended the country’s history with the participation of more than 70,000 visitors, 16% more than the 2022 edition.
Effective connections
The fair, in its thirty-fourth edition, became the platform of connections that brought together a total of 524 exhibitors and exponents of fashion from countries such as Brazil, Mexico, Panama, Ecuador, Turkey and Italy, who connected with international attendees and buyers thanks to attractive and disruptive value proposals present in the commercial sample and generated sales of approximately 12 million dollars, according to figures from ProColombia, evidencing the potential of Colombian fashion in international markets such as Ecuador, the United States, Costa Rica, Mexico, and Venezuela.
"Colombiamoda + Colombiatex 2023 becomes the main stage of fashion, business, and talent of the entire region and transcends history with important figures of participation. We had an increase in international buyers compared to previous years with the total participation of 1,546 buyers. This is very positive because it shows that there is an international market interest in Colombian fashion. It is important to see how the international market continues with its eyes on Colombia and here we see a significant upturn in countries such as Panama, Chile and Spain," said Sebastián Diez, executive president of Inexmoda.
Fashion expressions with bets on sustainability, innovation, and social transformation.
Great designers, national and international brands presented their most recent collections in 27 catwalks full of color, magic and emotion that made everyone vibrate in categories such as circular fashion, collaborations, stamp, academy, design and emerging entrepreneurship. The inaugural runway was in charge of the designer María Elena Villamil with "Indefinite Limits". Disney celebrated its 100 years of history in collaboration with local brands Arturo Calle, Koaj, Studio F, Totto and Primavera within the fair.
The fashion show in celebration of Disney’s 100 years captivated fashion lovers with a collection of 46 unique designs inspired by the maximalist aesthetic with vibrant colors such as silver, as well as a variety of silhouettes, typography, and patterns. It ranged from urban-style coats and garments to accessories such as suitcases and caps and captured the essence of iconic characters such as Mickey Mouse, Minnie Mouse, the Lion King, Stitch, Grogu, Iron Man, and Spider-Man, among many others.
Both those attending the official opening of Colombiamoda + Colombiatex 2023 and those who followed the live stream shopping had the exclusive opportunity to acquire online the pieces of the new collection, which is available on the https://disney.inexmoda.org.co/colombiamoda/
One of the most impressive things about this catwalk was THE INCLUSION, models of different ages from children to adults, seniors, people of color, and white, paraded, and even the most touching were models with prosthetics on their legs and also beautiful dogs.
This year, it was also held the first catwalk made 100% remanufactured processes by designer Alejandro Crocker with Loco Afán/ upcycled fashion.
The catwalk of the closing of the Fashion Week of Colombia was in charge of the designer Andrés Otálora and the final one was in charge of the brand Undergold by Johnnie Walker, who completes the quota of urban proposals.
Inspiration and knowledge in one place
In favor of the construction of a Fashion System that transcends and inspires, the Pavilion of Knowledge carried out with the support of Sapiencia and the Mayor’s Office of Medellin, received more than 3,500 attendees in the 25 conferences that were developed. Discussions around topics such as sustainable fashion, challenges from different sectors and digital transformation took place for the 2023 edition, which also counted with the participation of nine international speakers.
This year, The Forum of Trends was located in the heart of the fair where it presented the aesthetics and trends for the season Autumn Winter 23/24. Thanks to the different alliances made as with Fashion Snoops, the trends of this season focused on the mystical, poetic and indomitable and paradox, creating a guide for exhibitors and visitors at the fair. In addition to traditional trends, the forum included discussions on relevant topics such as gender, Colombian sensuality and urban gender as a tool for creativity.