Wrinkle free dresses for busy women

Who, what, how, when, why interview

WHO:

Karina Cousineau- Founder / Designer / CEO

WHAT: 

Karina identified a need in the fashion industry by busy woman who needed a trendy dress that would go from day to night, feel comfortable, easy to care for, and wrinkle free. Karina Dresses are proudly made in the USA and on a mission to reinvent the modern woman's wardrobe- and suitcase. 

HOW: 

Karina's interest in fashion began at a young age. Her mother taught her how to sew, and from her sewing machine she developed her appreciation for hard work and attention to detail. She started her company from her upstate home, and has since grown into a popular online store, a brick and mortar location in Kingston, NY as well as selling to multiple wholesalers nationwide.

WHEN:

Karina launched a dress company from her home in Upstate New York in 2008.

WHY: 

Karina's “why” was driven by her passionate feeling that there was a real need for a fashion line that celebrates women and promotes positivity but was also easy wear, easy care. From there Karina began using only a microfiber blend that was wrinkle free-perfect for her busy clientele of women. Karina truly believes in the innate beauty of women when they accept and love themselves as they are.

COUNTRY: United States 

SECTOR: Fashion

SOCIAL MEDIA: https://www.instagram.com/karinadresses/

WEBSITE: https://www.karinadresses.com/